Adidas Stan Smith
Activations
MNJ · Films & Photography
In Paris, adidas Originals celebrates Stan Smith by wrapping the Opéra Garnier in its signature green. A live-painted activation, documented through film and photography.
- Client
- adidas
- Our role
- Photography, direction & editing
- Production
- Menu XL
Full credits
- Mural production
- PALM
PHOTOGRAPHY
Stan Smith green takes over the Opéra.
To celebrate Stan Smith, adidas Originals takes over the façade of the Opéra Garnier with a vast painted green surface. The sneaker’s signature colour becomes the focus of an intervention in the heart of Paris.
PHOTOGRAPHY
One façade.
Six painters at work.
Created by PALM, the mural takes shape in front of passers-by. Six painters work simultaneously on the canvas, using a shade developed with Laboratoire Théodore to match Stan Smith green.
PHOTOGRAPHY
From the landmark to the city’s details.
The activation extends across Paris, from rooftops to everyday spaces, linked by a shared green signature. The photographic series echoes this presence through views of the Opéra and details of the city.
In the press.
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